There is a breed of people who are chimeras (n. created by combining different species). Misfits. Hard to fit into a box, which makes them dangerous. Mavericks. Unlike others, which is their unfair advantage. I'm a chimera, and my goal is to find ensure that we win.
Offering
Go-to-market campaigns to launch products, reach your target customer, generate revenue, and grow.
Focus
Series A+ startups building an AI platform.
Edge
To be accountable for outcomes, I execute the strategy we design together. That translates to launch-ready deliverables every week.
Process
All projects start with a 1:1 interview with the lead; the output is a memo that forms the strategic foundation and sets a clear goal for the engagement. Next, we build actionable milestones together; the output is a series of deliverables to exploit your unfair advantage and build toward the goal. Finally, I execute toward each milestone with a weekly deliverable; the output each week is language, media, or product that is ready to launch to customers.
Timing
You are launching a new product, repositioning, enabling your sales team, growing a distribution channel, or seeking to raise outside capital. Projects are typically 4-12 weeks.
Clients
Inquires
Schedule an call to discuss your project.